It has been said that image is everything.
So let Moonlight Designs make your image be everything. Make your first impression count. Enough with the cliches. The bottom line is that your brand needs to stand out from your competitors and your brand needs to convey who you really are.
Think of the Nike swash. You don’t even need to see the word in order to know what it represents.The Chick-fil-A cows don’t need a logo for you to know who they represent. How about Target’s target?
How did these businesses become so easily recognizable? Consistency. The simple fact is that on a multinational corporation sized scale, they created an image that reflected the personality of their business and they stuck to it. Think of a business in your local community that is easily recognizable by say, the color of it’s trucks or the uniforms that the staff wears? Something that makes the business stand out from its competitors and through consistency becomes an integral part of the brand.
Once a business creates a brand identity it needs to adhere closely to that identity in order to gain brand recognition. A lot of thought needs to go into the creation of the brand since it is something your business will be sticking with if you intend to achieve brand recognition.
It all starts with the name, then a logo, tagline,graphics, shapes, company colors, company fonts, all these elements must be managed in order to gain brand awareness. Other elements to consider are sounds, scents, tastes, movements and even personalities. Let me walk you through the steps of creating your corporate identity.
Moonlight Designs specializes in creating a great image for small businesses.
Let me revamp your business image by designing a complete marketing materials package including: